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LIV Golf “Shut” to TV Deal With The CW – The Hollywood Reporter

Forex GOLD Investor

After a rocky rollout, the LIV Golf tour is closing in on its first U.S. nationwide TV deal.

A supply accustomed to the talks tells The Hollywood Reporter that the Saudi Arabia-backed golf tour is “very shut” to a TV take care of The CW, the published community now owned by native TV big Nexstar. Warner Bros. Discovery and Paramount even have small stakes within the community.

Particular particulars of the deal should not but identified (after initially asking for rights charges like different leagues and excursions such because the PGA, NBA and NFL obtain, LIV is claimed to have been open to extra of a revenue-sharing mannequin), however would nonetheless mark a major transfer for the tour, which has waged a bitter public battle with the PGA over the past yr or so.

The CW had not returned a request for remark as of writing.

LIV has spent huge sums to lure high PGA Tour expertise like Phil Mickelson, Dustin Johnson, Cameron Smith, Brooks Koepka, Bryson DeChambeau to its personal product, and has held occasions (together with at Donald Trump’s course in New Jersey) with tweaked codecs to attempt to enchantment to a youthful demographic.

However the PGA has fought again, telling broadcast companions (which embrace NBC, Disney, Paramount and Warner Bros. Discovery) that any take care of LIV may affect future negotiations with the PGA. And the PGA’s greatest TV draw, Tiger Woods, has launched his personal firm, which is able to produce primetime golf occasions for TV, open solely to PGA golfers (and presumably their TV companions).

Sports activities Enterprise Journal first reported that The CW may make a logical TV house for LIV final yr. David Feherty, a golf analyst who has labored on LIV Golf’s YouTube broadcasts, had beforehand hinted {that a} take care of The CW might be within the works.

For The CW, LIV gives a style of stay sports activities, a style that the community had been missing. As THR‘s Lesley Goldberg beforehand reported, The CW solely expects to have 3 U.S. scripted unique collection subsequent season, together with the recently-renewed All American.

However it is going to be a controversial entry into the house for the community, given the league’s bare-knuckled brawl with the PGA, and its backers on the Saudi Public Funding Fund.

Nonetheless, for Nexstar, LIV Golf can be one of many first main programming strikes since buying the community, and will present a window into the corporate’s plans, suggesting a extra open enchantment to older male audiences, and one other shift away from its previous as a significant house for scripted fare.

Lesley Goldberg contributed reporting.


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